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The best HeyGen alternatives in 2026

The best HeyGen alternatives are Feedrick for UGC-style social videos written from your website and posted for you, Creatify for AI avatar ads, Synthesia for training and business videos, Captions for editing with AI actors on your phone and InVideo for prompt-to-video. HeyGen itself is $29 to $149 a month and doesn't post to social platforms.

We make Feedrick, so read this knowing that. Every price here was read on the vendor's own site on 22 October 2026.

The alternatives at a glance

ToolBest forWhere it postsPriceFree option
FeedrickOrganic posts from your website, posted for youPosts what you keep to TikTok, Instagram, YouTube, Facebook, LinkedIn, X and Threads (Free posts to TikTok; Starter and Growth post to all seven)Free; Starter $29 and Growth $69 a month (30% off yearly)Free plan: 12 credits to start, then 5 a month
CreatifyAI avatar video ads for testing many hooksNo organic posting; an Ad Launcher sends ads to Meta, TikTok and AppLovinStandard $15, Pro $55, Max $95 and Business $195 a month (30% off yearly)Free plan: 10 credits a month, watermarked
SynthesiaAI avatar training and business videosNo social publishingStarter $29 and Pro $89 a month (less paid yearly); Enterprise customFree plan: 10 video minutes a month, watermarked
CaptionsEditing and AI actors, mostly on your phoneNo social publishing statedMax $24.99, Frontier $69.99 and higher tiers a month (iOS prices)Free version with basic editing and no AI credits
InVideoPrompt-to-video generation and editingNo social publishing statedStarter $20, Plus $60 and Max $150 per seat a month (50% off yearly)A free plan exists; its limits aren't on the pricing page
HeyGen (for reference)AI avatar videos and translationsNo social publishingCreator $29, Pro $49 and Business $149 + $20 per seat a monthFree: 3 watermarked videos a month, up to 1 minute each

Prices checked 22 October 2026 on: Creatify, Synthesia, Captions, InVideo, HeyGen. Plans change often, so check before you buy.

Why people look for a HeyGen alternative

HeyGen is strong at polished avatar videos and translation. People look elsewhere when they want videos that look like real social posts rather than presentations, want them posted for them, or want ads tested at volume.

1. Feedrick

Organic posts from your website, posted for you

HeyGen gives you an avatar to script. Feedrick writes the scripts for you from your website, films them with AI influencers as phone-style UGC videos, adds memes and carousels, and posts the ones you keep to TikTok, Instagram, YouTube and more.

  • Makes: UGC videos starring AI influencers (talking, silent story, reaction + demo), memes and carousels, all written from your website.
  • Posts to: Posts what you keep to TikTok, Instagram, YouTube, Facebook, LinkedIn, X and Threads (Free posts to TikTok; Starter and Growth post to all seven).
  • Price: Free; Starter $29 and Growth $69 a month (30% off yearly). Free plan: 12 credits to start, then 5 a month.

See Feedrick's plans or paste your website at the bottom of this page.

2. Creatify

AI avatar video ads for testing many hooks

For paid ads, Creatify turns a product URL into AI avatar ad variations, from $15 a month with a free plan.

  • Makes: AI avatar and UGC video ads from a product URL.
  • Posts to: No organic posting; an Ad Launcher sends ads to Meta, TikTok and AppLovin.
  • Price: Standard $15, Pro $55, Max $95 and Business $195 a month (30% off yearly). Free plan: 10 credits a month, watermarked.

Visit creatify.ai.

3. Synthesia

AI avatar training and business videos

Synthesia is the closest like-for-like for training and business videos, from $29 a month with a free plan.

  • Makes: AI avatar videos for training and business, shared by link.
  • Posts to: No social publishing.
  • Price: Starter $29 and Pro $89 a month (less paid yearly); Enterprise custom. Free plan: 10 video minutes a month, watermarked.

Visit synthesia.io.

4. Captions

Editing and AI actors, mostly on your phone

Captions combines editing, captions and AI actors, mostly on your phone, from $24.99 a month.

  • Makes: AI video editing, captions, AI actors and AI twins.
  • Posts to: No social publishing stated.
  • Price: Max $24.99, Frontier $69.99 and higher tiers a month (iOS prices). Free version with basic editing and no AI credits.

Visit captions.ai.

5. InVideo

Prompt-to-video generation and editing

InVideo generates whole videos from a prompt, from $20 per seat a month.

  • Makes: AI-generated videos and editing from a prompt.
  • Posts to: No social publishing stated.
  • Price: Starter $20, Plus $60 and Max $150 per seat a month (50% off yearly). A free plan exists; its limits aren't on the pricing page.

Visit invideo.io.

How to choose

For training and explainers, compare Synthesia. For ads, Creatify. For organic short-form that reads like a creator, made and posted for you, start with Feedrick's AI UGC videos.

Questions

Good to know.

Is there a free HeyGen alternative?

Feedrick, Creatify and Synthesia all have free plans. HeyGen's own free plan makes 3 watermarked videos a month, up to a minute each.

Which HeyGen alternative posts to TikTok and Instagram?

Feedrick posts the videos it makes to your accounts. HeyGen, Synthesia, Captions and InVideo don't publish to social platforms, and Creatify sends ads to ad platforms.

Start with your link.

Paste it, see your first posts in minutes and keep the ones you like. Free to start.

Free to start 12 credits on us